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Media Planner

Company: Moo Properties
Location: Marietta
Posted on: May 3, 2021

Job Description:

We are hiring a Media Planner to join their team. The Media Planner will be responsible for planning and managing media plans that translate clients marketing and advertising objectives into strategic, cross-platform media campaigns. The Media Planner will work with the team to develop and execute a plan that is consistent with approved strategies, KPIs, and budgets, and assist in the management of workload across a range of accounts. Salary range: $43000 - $53000 per year.Responsibilities:Conduct competitive analysis, analyze campaign performance, identify opportunities, implement changes to meet & exceed client KPIs and increase ROI.Stay on top of media trends and recommend/suggest opportunities to clients.Develop media strategies to coincide with ad campaigns and integrated marketing.Manage vendor partner relationships.Maintain knowledge of clients business and ensure all media requirements are executed in a timely and accurate manner.Develop research-based cross-platform media recommendations.Manage client media budget.Previous experience in marketing or advertising is an asset.Specific experience with digital media preferred.Bachelor's degree in Communications, Marketing, Public Relations, Journalism, or related field.Proficient with basic office suite software (Word, Excel, PowerPoint, etc.).Working knowledge of media research tools, for example MRI, Scarborough, SQAD, Kantar and/or others, a plus.Ability to research and analyze metrics.Ability to work well under pressure and meet tight deadlines.This is not a remote jobDisability InsuranceDental insurance

Keywords: Moo Properties, Marietta , Media Planner, Other , Marietta, Georgia

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