Digital Marketing Manager
Company: Bekaert Corporation
Location: Marietta
Posted on: May 9, 2022
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Job Description:
Bekaert (www.bekaert.com) is a world market and technology
leader in steel wire transformation and coating technologies. We
pursue to be the preferred supplier for our steel wire products and
solutions by continuously delivering superior value to our
customers worldwide. Bekaert (Euronext Brussels: BEKB) is a global
company with more than 27,000 employees worldwide. Our global
headquarter is in Belgium and our US headquarter is in Marietta,
GA. Bekaert has a combined revenue of --- 4.4 billion. PRIMARY
FUNCTION: Lead our digital sales channel to ultimately
achieve/exceed revenue, volume, and engagement targets supporting
our growth in multiple customer segments. This includes co-defining
digital strategies and solutions to best meet the needs of our
industry and customers. This function could be remote US or hybrid
in our US Headquarters, Marietta GA and will report directly to the
Segment Sales Leader --- Agriculture. Roles and Responsibilities:
Design and execute on a digital commercial strategy focused on key
customer channels Meet volume, margin, and SGE/contribution along
with engagement and satisfaction metrics Monitor/review daily
overall business segment and strategy to optimize results Manage
dashboard Develop business plans --- year1, year3 Creates roadmap
of digital transformation with team Directly communicates with team
of developers and analysts to build tool Builds and owns backlog of
the digital tools Prioritizes and reviews user stories Leads user
acceptance training Maintain brand and product knowledge Direct
responsibility for Business Analyst: performance setting, coaching
for performance and growth Engage with customers Managing and
executing promotional campaigns Providing insights on trends to
support growth and satisfaction Ensuring good customer service by
addressing and ensuring the timely resolution of customer issues or
comments Skills / Requirements 5-10 years experience in managing
digital or e-commerce sales and marketing Previous experience in
e-commerce working in an environment that is constantly evolving
and able to identify opportunities and deliver on our commercial
plans Bachelor---s degree in business, sales, marketing or
comparable Experience with Adobe solutions and platform tools along
with Google Analytics Be able to influence with impact across
cross-functional / matrix structures Be naturally eager to learn
and continually develop your own knowledge of e-commerce and share
with team Demonstrate entrepreneurial thinker with a tenacity to
drive forward change Customer facing experience, as customer
contact will be required in this role Strong interpersonal and
communication skills to be able to drive a transformation Project
Management Skills Proficient with Microsoft Office Applications
Able to live the Bekaert Values and 8 Key Leadership Behaviors Why
join us? At Bekaert, we are on a journey to establish the new
possible. And to achieve this, we need passionate people that are
eager to grow beyond their capabilities. We want people that are
brave and willing to explore the unknown, even if it means failing
sometimes. People that are ready to bring their whole self to work
and are not afraid of expressing their opinions but also value the
power of synergies, different perspectives & team spirit. We are an
equal opportunity employer and value diversity at our company. We
do not discriminate on the basis of race, religion, color, national
origin, sex, gender, gender expression, sexual orientation, age,
marital status, veteran status, or disability status.
Keywords: Bekaert Corporation, Marietta , Digital Marketing Manager, Executive , Marietta, Georgia
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