CRM / Email Marketing - Demand Specialist - REMOTE

Company: NorthPoint Search Group
Location: Marietta
Posted on: May 14, 2022

Job Description:

Job DescriptionCRM / Email Marketing - Demand Specialist - REMOTEWho: Strong Stable Services CompanyWhat: CRM / Email Marketing - Demand Specialist - REMOTEWhen: Immediate NeedWhere: Marietta - RemoteWhy: GrowthSalary: $60k-$70k plus 10% Bonus, MDV, 401k, Generous PTOPERKS: Free Gym Membership and Personal TrainerESSENTIAL DUTIES AND RESPONSIBILITIES:

Be the technical lead on marketing automation systems
Design and build automated omnichannel workflows and campaigns
Work with creative to assemble blogs, emails, mail offers, chat features, and landing pages to nurture leads
Implement lead scoring and other model outputs
·Manage forms and web properties in marketing automation systems and monitor performance
Regularly refine our segmentation to further define audiences and develop buyer personasREQUIRED EDUCATION AND QUALIFICATIONS:
- 5+ years in Marketing or related field
- ·Bachelor's degree in Marketing or related field
- ·2+ years Iterable (or similar marketing automation) experience
- ·Knowledge of A/B testing, cross-channel marketing, and customer lifecycle including personalization
- Experience with loyalty and referral programs, top-of-the-funnel engagement
- A current understanding of SEO and other traffic generation techniquesPowered by JazzHRoN7BwOYtPK

Keywords: NorthPoint Search Group, Marietta , CRM / Email Marketing - Demand Specialist - REMOTE, Advertising , Marietta, Georgia

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