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CRM / Email Marketing - Demand Specialist - REMOTE

Company: NorthPoint Search Group
Location: Marietta
Posted on: May 14, 2022

Job Description:

Job DescriptionCRM / Email Marketing - Demand Specialist - REMOTEWho: Strong Stable Services CompanyWhat: CRM / Email Marketing - Demand Specialist - REMOTEWhen: Immediate NeedWhere: Marietta - RemoteWhy: GrowthSalary: $60k-$70k plus 10% Bonus, MDV, 401k, Generous PTOPERKS: Free Gym Membership and Personal TrainerESSENTIAL DUTIES AND RESPONSIBILITIES:

  • Be the technical lead on marketing automation systems
  • Design and build automated omnichannel workflows and campaigns
  • Work with creative to assemble blogs, emails, mail offers, chat features, and landing pages to nurture leads
  • Implement lead scoring and other model outputs
  • ·Manage forms and web properties in marketing automation systems and monitor performance
  • Regularly refine our segmentation to further define audiences and develop buyer personasREQUIRED EDUCATION AND QUALIFICATIONS:
    • 5+ years in Marketing or related field
    • ·Bachelor's degree in Marketing or related field
    • ·2+ years Iterable (or similar marketing automation) experience
    • ·Knowledge of A/B testing, cross-channel marketing, and customer lifecycle including personalization
    • Experience with loyalty and referral programs, top-of-the-funnel engagement
    • A current understanding of SEO and other traffic generation techniquesPowered by JazzHRoN7BwOYtPK

Keywords: NorthPoint Search Group, Marietta , CRM / Email Marketing - Demand Specialist - REMOTE, Advertising , Marietta, Georgia

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