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Senior Integrated Marketing & Media Manager

Company: WellStar Health System
Location: Marietta
Posted on: May 4, 2021

Job Description:

How would you like to work in a place where your contributions and ideas are valued? A place where you can serve with compassion, pursue excellence and honor every voice? At Wellstar, our mission is simple, yet powerful: to enhance the health and well-being of every person we serve. We are proud to have become a shining example of what's possible when the brightest professionals dedicate themselves to making a difference in the healthcare industry, and in people's lives. Responsibilities The Sr. Manager, Integrated Marketing & media owns the annual, integrated marketing planning, including Target Audience, Content and Media Strategy. Combines strategic thinking with strong collaboration and project management skills to secure approval for the holistic marketing plan and investments at the end of the annual planning process.Works in close collaboration with the Brand Strategy, Consumer Engagement (marketing execution), PR team and Media agency resources.This position does not oversee any direct reports.Key traits:Brings an entrepreneurial, self-starter mindset in a rapidly growing marketing organization. Able to operatewith limited structure short-term and show thought leadership to establish processes and structure toachieve long-term harmony. Highly flexible; open to changes in role's scope and responsibilities to drivevalue for the organization and personal growth Job Requirements: Required Minimum Education

  • Bachelor's degree in media/communications, business, marketing or related field. MBA, MHA or related field preferred.Required Minimum Experience
    • 5 - 7 years in media planning, communications planning, brand management, brand strategy or other related field. Healthcare or CPG industry exposure or background preferred.Required Minimum Skills
      • Knowledge of MS Office suite (PowerPoint, Excel, Word, Outlook). Must possess strong communication and presentation skills to present and communicate with team members at various organization levels.

Keywords: WellStar Health System, Marietta , Senior Integrated Marketing & Media Manager, Advertising , Marietta, Georgia

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